Don your rainbow best and get ready to celebrate World Pride in 2023

Dressing up for love.
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This year Australia, and specifically Sydney, is playing host to World Pride. A global festival – celebrating the LGBTQIA+ community – that has toured across the world and is making its way Down Under to Southern Hemisphere for the first time ever.

Celebrations take place from February 17 to March 5, when over 50,000 people will don their Mardi Gras best and make their way across Sydney’s iconic Harbour Bridge to celebrate pride. It also marks the 50th anniversary for Australian Gay Pride Week and five years since the Marriage Equality Act was introduced.

What to expect from World Pride 2023

If there is any time to get dressed up in your rainbow best to celebrate love with your nearest and dearest, it is now.

Events are taking place throughout the two weeks of Pride including parties, parades and more and you can buy tickets for the myriad of events at Moshtix – so you can really get your pride on.

Australian icon and hero to the community, Kylie Minogue, will be headlining the event with other artists such as Charlie XCX, Ava Max, Peach PRC, G Flip and Kim Petras will be performing at various events during Pride.

What to wear to pride?

Trying to decide what to wear is a struggle at the best of times but during Mardi Gras and Pride when the dress code is big, bold and beautiful – the pressure is on.

Of course the most important thing is that you feel comfortable and confident in your skin, such is the whole point of the event, but if you find yourself leaning towards neutrals and want to branch out use this opportunity to embrace the weird and wonderful.

Now is also the time to support Australian queer owned businesses such as Double Rainbouu, Gary Bigeni, Verbose The Label or Gantharri.

“Prints are the perfect way to insert more colour into your look. Alternatively, you could pick one or two shades or colour block your outfit and then use your makeup and accessories to inject more colour and substance to your look”, recommends Head of Style at THE ICONIC, Nicole Adolphe.

“For lovers of monochrome, try wearing white, black or silver and add a pop of colour with your shoes, earrings or headwear”.

Still stuck on what to wear? Read on to find some picks we love and will be adding to cart ahead of the big events.

Top picks of what to wear to this years Mardi Gras and World Pride celebrations


Calvin Klein Jeans Pride slim t-shirt, $79.95 at THE ICONIC

A simple t-shirt that points out love is love. Wear it through Mardi Gras and beyond for year long pride.



Cesia holographic shoulder bag, $116 at Charles & Keith

It’s all about the accessories when it comes to pulling together a look, don’t let your bag fall behind and try out this bold over the shoulder bag that’ll fit your party essentials and make a statement.



Plus Tropicana O-ring Mesh Beach Dress, $27.50 (usually $55 at Boohoo

Show off those curves and opt for something a little bit sheer with this jaw dropping dress.



Pride Sleep Short, $36.99 at Bonds

If you prefer a more ‘stay at home in your pyjamas’ kind of celebration (we get it), then try out these adorable pride pyjama shorts and matching top.



Double Rainbouu Discotheque tie back dress, $58.50 (usually $195) at THE ICONIC

Want to opt for something a bit more conservative that you can wear beyond the festivities of Pride? This sweet dress from Double Rainbouu is bold in colour but extremely wearable. Not to mention you’re supporting a queer-owned business.



Ann Summers Hold Me Tight bodysuit, $65 at THE ICONIC

Pair this bold bodysuit with a pair of jeans for a laidback yet festive look for Pride.



So Serious sunglasses, $95 at Quay

You can never have enough accessories and these purple sunnies from Quay add just the right amount of y2k spice to your look.



Levi’s Radical Love dress, $169.95 at THE ICONIC

Levi’s Jeans have once again released their Pride collection pieces including this unisex sheer dress that can be worn as a daring statement piece or thrown over an outfit for an added layer.



Dancing With Destiny kaftan, $699 at Camilla

If there is an expert in colour and eclecticism it is Camilla and what better way to dress up than wearing one of the brands maximalist kaftans. Perfect for Pride dinner parties.



Therapy Wilder boots, $99.95 at THE ICONIC

The cowboy boots trend isn’t going away anytime soon and we are grateful for that! try out these hot pink metallic boots for all night dancing.



Sequin bandeau midi party dress, $25 (usually $55) at Boohoo

Looking for a party dress with some added sparkle? This sequined midi hugs all the right places and has just the right amount of glitter without going overboard (not that that is even possible).



In Your Dreams Pride metallic face stickers, $19 at ASOS

Adorn your face with rainbow stickers – because when else are you going to have the chance?



4th & Reckless Vera trousers, $85 at THE ICONIC

Business like in silhouette but added festivities thanks to the pink sequins, pair with the matching blazer for an office-ready (maybe) Pride look.


LEAD IMAGE: Bonds/THE ICONIC (supplied)

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