From true crime thrillers through to dating advice, everyone seems to either be recording or regularly tuning in to a podcast these days.
And in a royal technological first, Princess Eugenie has jumped on the bandwagon and become the first member of the British royal family to launch her own one. And the reason why is for a very important reason.
As part of her charity, The Anti-Slavery Collective, the 29-year-old royal has teamed up with her best friend and charity co-founder Julia De Boinville to create the podcast.
Speaking on Instagram TV Princess Eugenie said, "We are developing a podcast, Freedom United, and we will have a speaker series called Tech Tackles Trafficking."
"Now is the time to talk about this, this is already on everyone's minds. If it isn't, we are making it on their minds. We are doing this for the person who can't scream and shout about their situation like we can."
At a recent royal engagement in July, the daughter of Prince Andrew and Sarah Ferguson accompanied the US Ambassador at Large to Combat Human Trafficking, John Richmond to visit the grave of William Wilberforce during a visit to Westminster Abbey.
Wilberforce was a British politician who died in 1833 was the leader of the movement to abolish the slave trade and the royal's outing was part of a day of engagements focusing on combating modern slavery.
Eugenie, who married her husband Jack Brooksbank in October last year, stunned in a green and gold floral Alice & Olivia dress.
Princess Eugenie may be the first royal to have her own podcast, but plenty of her relatives have flexed their technological muscles over the years when it comes to radio.
Prince Harry has read the traffic report on BBC Radio 2 while Prince William and Duchess Catherine surprised Radio 1 presenter Adele Roberts in 2017, who took part in the London Marathon for their mental health charity Heads Together.
WATCH: William and Catherine open up about their normal life. Post continues after video...
Not only did they read the official chart top ten on the air but they also gave some insight into their normal life including their favourite takeaway meal. It's a curry in case you were wondering.
"It doesn't usually get ordered to the palace," Prince William told radio host Chris Stark. "We tend to go and pick it up, not ourselves."
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