It's been just over a week since his big, controversial win on The Voice this year, but Sam Perry isn't exactly riding high in the charts.
In fact, his winner's single Trust Myself which he co-wrote, entered the ARIA charts at an underwhelming spot at no. 78 with just 2414 sales and has already dropped to no.97 on the iTunes charts.
But the vocal loop artist isn't the first flop in the history of the show. So is Sam Perry the latest victim to succumb to The Voice winner's curse?
Speaking to The Daily Telegraph, Andrew Mast, group managing editor of industry publication The Music said he always advises aspiring music artists against entering reality talent shows.
"It's not pointless but not the best way to setting up a career."
"They're expected to do in a matter of weeks and months what most artists have done over a number of years."
And while artists like Guy Sebastian and Jessica Mauboy have found fame after their Idol days, for past winners of The Voice it's another story. 2016 winner Alfie Arcuri's single Cruel debuted at no. 89 and sold a mere 1458 copies, the worst-received song by any of The Voice Australia's winners.
Even last year's winner, Judah Kelly, who achieved the highest rank on the ARIA charts by any Voice winner in four years had a pretty underwhelming success. His track, Count On Me sold under 12,000 copies, debuted at no. 19 and dropped down to no. 53 in only its second week of release.
And with ratings down and rumours circulating that Boy George wants to jump ship to the US franchise, and Kelly Rowland is already threatening to quit, Woman's Day say that Channel Nine bosses have called a "crisis meeting" to discuss the future of the singing contest.
"With two of the show's major talents threatening to walk away, the executives are scrambling around to try and keep Delta and Joe happy," a Nine insider explains.
"But there's also the very real possibility that it might be time to pull the pin on the show entirely."
There have been no hints as to whether The Voice will be renewed for 2019, so watch this space.
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Australian Women's WeeklyToday 11:00am