Parenting

Most popular kids’ fashion brand

Who scored gold, silver and bronze in the Mother and Baby Awards 2016?
Most popular kids' fashion brand Mother and Baby Awards 2016

We know first-hand how overwhelming it can be to choose the right products for your baby. Which is why the 2016 Mother & Baby awards, sponsored by Babies “R” Us, seek to make it easier, helping Aussie mums find the best buys for their bubs.

Now in their fifth year, the awards highlight the best products in the baby care industry, from nappies and wipes, to big ticket items such as cots, cars and family holidays.

The Mother & Baby award rosette signals that a product has been given the tick of approval from the experts and other mums. Click through the gallery to check out the finalists in the retail tested car seat or travel system category.

Brought to you by Babies “R” Us.

Target

Well-known and much-loved, Target’s strategy remains to present great quality children’s clothing at low prices every day. Fit, durability, washability and safety aspects are important and product developments like zip guards, adjustable waists, extra buttons and knitwear that can be thrown in the washing machine are at the heart of what it means to be a Target product.

Cotton On KIDS

Cotton On KIDS is a much-loved brand with both Aussie kids and parents, offering the latest styles that allow even the littlest personalities to sparkle. Bringing the famous KIDS twist and a touch of quirk with each new season, the brand’s on-trend and age-appropriate collections include apparel, dress ups, accessories, sleep, swim, gifting, bedroom linen and accessories.

Plum

Beautifully designed, high quality fashion for babies and toddlers that is still affordable for Australian mums. Plum is a family business that has been designing and manufacturing children’s products for three generations. A percentage of Plum sales supports SIDS and Kids Safe Sleeping educational campaign.

Minti

Designed in Melbourne, Minti brings a dose of cool to kids’ clothing with original hand-drawn artwork featuring on many of their designs. The company’s ethos is “What would we wear it if we were small?” Impressive.

Bobo Choses

Born in 2008 with the idea of creating a clothing brand that could capture the magical, passionate look and language of children, each Bobo Choses collection tells a story that is published as a children’s book, making clothes special and meaningful. Hand-illustrated prints feature throughout the range, with carefully selected colours and fabrics in comfortable shapes. Available at Big Dreams.

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