✅ Verified Active: Each offer is manually tested at a live checkout. Last tested by Angelie Solis, Deals Researcher on August 10th, 2026.
The Woman’s Day edit of St Frock discount codes and deals
If there’s one thing we enjoy more than a bargain, it’s sharing the best deals with you, our readers. So, our dedicated deals team search high and low for the latest St Frock discount codes, sales and other deals. We test every code and deal before adding it here, and remove them when they expire. We even read the fine print and call out any important details we find, so that it’s easy for you to get more bang for your buck.
How to redeem a St Frock discount code
- Choose the St Frock deal you want and copy the discount code (if there is one). The St Frock website will also open in a new tab, so you can just go straight there.
- Find what you want and add it to your cart.
- Go to checkout when you’re ready by clicking your cart (which looks a bit more like a bag on St Frock).
- Enter the code in the discount code field, which is under the Order Summary, and click “Apply” to update your order.
A stylish option for fashion-conscious mums, you’ll always find a great selection of zip down fashion at online store St Frock.
Rebel Wylie, Contributor
Our top tips for getting more value with St Frock
- Sign up for the newsletter: You get 20% off your first order when you subscribe to St Frock’s mailing list, as well as updates on new releases, sales and other perks.
- Join St Frock Rewards: Just create an account on the site for free and you’ll start earning points for your spending, which can be used for discounts and other rewards. You also get a birthday gift, anniversary reward and other perks.
- Refer a friend: As a St Frock Reward member, you get a $20 voucher when your friend shops on the site – and they get a $20 voucher through your referral too.
- Sales: St Frock has sales throughout the year, with a sale section on the website where you can find great savings. For example, I found a couple of dresses discounted by more than 60% when I was writing this article. There were also some items around 30% off, so it does vary a lot – just like any sale I guess.
- Use your influence: Have a healthy following on Instagram and/or TikTok? You can apply to be a brand ambassador and get VIP perks like exclusive discounts and curated wardrobe pieces to share with your community.
What we’re shopping at St Frock
St Frock’s seasonal collections has something for most occasions, from workwear to weddings – which are both categories in the site. So if you need some inspiration, or just want to window-shop what we’re eyeing off, here are some of our favourites for the season.
- The Etched Garden Midi Dress: Described by fashion editor Janine Donovan as “lightweight, comfy, and easy to style”, this beauty earned the top spot in our best winter dresses article for its wardrobe versatility.
- Callia Shirt: Talk about a day-to-night number! This button-down shirt has neutral tones of brown and black, in a bold print and luxe satiny finish that you can style up or down depending on where you are. It’s proved so popular, it was only available for pre-order when I was updating this article in March 2026.
- Neroli Midi Shirt Dress: Another one on our best winter dress list, this flowy, eye-catching frock has a flattering cut without compromising on comfort.
- Sunrays Midi Dress: This pink, cotton dress gives vibes of Kate Middleton at Wimbledon in 2021 – and it’s currently on sale.
From plus-size formal dresses that exude elegance to plus-size wedding guest dresses that make a statement, St Frock has the perfect ensemble for every occasion.
Chanelle Mansour, Shopping Editor
St Frock FAQs
Does St Frock have a discount code for the first order?
You can get 20% off your first order with St Frock when you subscribe to the brand’s mailing list. Just enter your name and email address on the site and check your inbox for a confirmation email. Once you’ve clicked through to confirm your email address, you’ll get a second email with the 20% discount code for your order.
When I signed up, the whole process took less than five minutes, so it’s an easy way to score a discount.
Does St Frock
What if my St Frock discount code doesn’t work?
Double-check that you’ve entered the code exactly as it’s written, and that all the items in your cart are eligible for the discount promotion. Some St Frock codes only apply to selected styles, or full price items, and sometimes there may be a minimum spend threshold you need to meet before you can add it. So check these details, along with the date the promotion ends, and update your cart as needed (e.g. by removing items that aren’t eligible for the discount).
Every St Frock discount code listed on Woman’s Day is tested by our deals team to make sure it works – and we take down expired offers and call out important details like whether it only applies to select styles. If you’ve got a code from elsewhere, you may need to check the details listed by the source, or search the St Frock website for terms and conditions related to the offer.
What if there’s no discount code?
St Frock also has promotions that don’t require a discount code. When that’s the case, the savings will be added at the checkout automatically.
Does St Frock have free shipping?
Yes, and you may not even need a discount code for it. St Forck offers free standard shipping in Australia for orders over $99. I’ve found it’s pretty easy to meet that threshold, but if you’re a bit short you could always see if anyone else wants something and combine the order. Otherwise, standard shipping is a flat fee of $8.95 and express shipping is $11.95 across Australia.
When does St Frock go on sale?
St Frock has sales throughout the year, so checking the sale tab on the site is a great starting point. You’re also likely to find big savings on St Frock during major sale events like EOFY, Black Friday and Boxing Day. For example St Frock offered 35% off sitewide for Black Friday and actually has a dedicated Black Friday page – there’s nothing there for 2026 yet but any relevant updates will be added here.
What is St Frock’s return policy?
St Frock accepts free change of mind returns within 30 days of delivery but only for a store credit. Change of mind returns also aren’t available for final clearance items, and for hygiene reasons you can’t return jewellery or headwear.
St Frock also offers a refund if you’ve bought different sizes of the same item, which is really handy if you’re not sure what size is right for a particular style. You’re also able to get a refund for faulty or incorrect orders. You can check St Frock’s return policy for full details.
Does St Frock have a store in Sydney?
St Frock is online-only and doesn’t have a brick and mortar store in Sydney or anywhere else. But it is based on Sydney, with the office address listed as LJ30 / 39 Jones Street, Ultimo 2007, Australia.
As someone who appreciates being able to see and feel clothes before buying them, my tip for online-only stores is to check the sizing guide and view any videos or social media posts that feature it (so I can see how it sits, moves and looks in a different setting). Another option is to contact St Frock through the live chat, email hello@stfrock.com.au or phone 02 8068 2366 so they can help.
Who is the owner of St Frock?
Australian businesswoman Sandradee Makejev is the founder and CEO of St Frock – and she’s had quite the journey so far. Growing up in the northern NSW town of Casino, Sandradee moved to Sydney with hopes and dreams.
By 2005 she was selling dresses on the weekends at the Bondi Beach markets and working in PR during the week. A few years later, she started a Facebook page and posted pictures of some dresses, with the goal to sell 10 a day.
“The response was overwhelming – $350 worth of orders appeared overnight, affirming that I was onto something special,” she shares on the St Frock website.
That kick‑started the brand, which now has over 1 million followers on social media – and a reported value of $20 million according to Startupdaily.
So, in keeping with the brand’s relatable, effortless style, St Frock and Sandradee’s story is about authenticity, aspiration and a knack for connecting with modern women – from the market stalls to the market online.
