At 68, Diane Keaton is still one of the world's most beautiful women but she obviously doesn't look good enough for L'Oreal, which has been accused of over-airbrushing her for a new ad.
Keaton appeared on the Golden Globes stage last night sporting a refreshingly natural-looking face but immediately after her speech ended, the telecast cut to a L'Oreal ad which featured a heavily-retouched Keaton looking nothing like she did on screen just seconds earlier.
Viewers quickly turned to Twitter complain about Keaton's new wrinkle-free face.
"Worst commercial placement ever. Diane Keaton wrinkled on #GoldenGlobes then ageless and wrinkle-free in L'Oreal wrinkle serum commercial," one viewer wrote.
Another added: "Wow L'Oréal. Great timing. I guess Diane Keaton stopped using your product! #GoldenGlobes."
Others praised Keaton for ageing gracefully without turning to plastic surgery or Botox.
Unfortunately, L'Oreal aren't only brand guilty of a little overzealous retouching - here are some of the most embarrassing Photoshop fails.